Left to right: Sammy Davis Jr., Frank Sinatra, Dr. Dre, Snoop Dog in new Still G.I.N. ad.Photo:Courtesy of Still G.I.N.
Courtesy of Still G.I.N.
TheRat Packjust got two unofficial new members.
A new Still G.I.N. By Dre and Snoop ad drops on Tuesday, Dec. 10, and it features rappersDr. DreandSnoop Dogg“meeting” music legendsFrank SinatraandSammy Davis Jr.The cinematic spot brings the iconic musical artists together through AI technology and premieres during NBC’sThe Voicefinale (which also marks the conclusion of Snoop’s first season as a coach on the show).
The spot begins with Dre, 59, and Snoop, 53, dressed in tuxes, sauntering through an elegant nightclub as chic guests glance their way. Sinatra and Davis notice the newcomers across the crowded club and approach.
“So what’s your pleasure? What are you guys drinking?” Davis asks, to which Snoop replies, “Gin,” with Dre adding, “Still G.I.N.”
“Okay. Still G.I.N. for everybody!” Sinatra says to a cheering crowd.
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“The result is a ‘what if?’ meeting that cinematically bridges past, present and future generations of superstars,” the release states.
The team also worked in close partnership with the Sinatra and Davis estates in order to ensure a faithful representation of the late stars.
Dec. 10 marks the conclusion of Snoop Dogg’s first season as a coach on ‘The Voice.'.Trae Patton/NBC
Trae Patton/NBC
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Per the brand, Still G.I.N. By Dre and Snoop is “defiantly smooth” and stands out as a clean, light, highly mixable modern gin. It’s currently the second product from the company — the first being the award-winning, premium sparkling gin-based cocktail Gin & Juice By Dre and Snoop.
Still G.I.N. By Dre and Snoop is 85 proof and is distilled and bottled in the U.S. It’s distributed nationally for $34.99 through Southern Glazer’s Wine and Spirits.
source: people.com